New Season, New Shapes

New Season, New Shapes

Designing a new collection is a collaborative and inventive process. With the pandemic behind us, it was the perfect time to soak in India's cultur...

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Luxury is in the details

Luxury is in the details

It begins deep in the heart of Old Delhi; chaos and clutter meet the untrained eye. Walking through narrow lanes bursting with humble storefronts, ...

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Gayatri Chopra ad Simran Kaur, Co Founders, Simitri

We invite you to #OwnThatBag

Our bags are so unnecessary. But then again, you don't buy a Simitri because it's necessary. You buy a Simitri because you want to #ownthatbag. A g...

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